We're Hiring!

Digital Marketing Manager

  • Location Sofia
  • Flexibility Full Time
  • Working Model Hybrid
  • Experience 5+ Years
  • Role Manager

Discover The Role

At the heart of our growth story lies the unwavering dedication of every team member. We are recruiting an experienced marketing professional who is passionate about helping our brand grow by establishing best practices. In this role, you will develop and implement effective marketing strategies to strengthen our brand positioning to new potential customers.
Background Background
Responsibilities
  • Drive NOTO's marketing activities across four continents, attracting new business clients and positioning us as a preferred fraud prevention and AML solution
  • Plan, execute, and optimize multi-channel digital marketing campaigns across various platforms, including our website, social media, PPC and other relevant channels;
  • Ensure that we communicate our product's unique selling propositions and benefits on our website and social media through meaningful and creative content;
  • Manage and optimize search engine marketing campaigns to improve search rankings and drive qualified traffic to the website;
  • Monitor, analyze, and report on key performance metrics, providing actionable insights to improve campaign performance and ROI;
  • Lead performance marketing initiatives, including paid search, display advertising, retargeting, and affiliate marketing, ensuring all campaigns are optimized for maximum efficiency and effectiveness;
  • Develop and execute marketing strategies for industry events, including trade shows and conferences, to enhance brand visibility and generate leads;
  • Maintain and enhance NOTO's brand presence across all digital channels, ensuring consistency and adherence to brand guidelines;
  • Work closely with the sales, product, and customer success teams to align marketing efforts with overall business goals and ensure a cohesive approach to market growth;
  • Provide creative direction for digital assets, ensuring high-quality and visually appealing content that resonates with our target audience;
  • Manage the digital marketing budget, ensuring efficient allocation of resources and maximum return on investment;
  • Leads, trains and provides mentorship and guidance to a Digital Marketing Expert;
Requirements
  • Proven b2b experience in Marketing Tech and/or SaaS products and solutions, preferably in Payments, Risk and Fraud Prevention industries;
  • Proven experience in digital marketing, performance marketing, content marketing, and SEO;
  • Opinionated about Creatives and Design;
  • Experience with utilizing various Marketing tools and channels;
  • Able to take data-driven decisions and proactively propose improvements;
  • Experienced in creating converting funnels for enterprise tech products.;
  • Able to collaborate with cross-functional teams;
  • Good organizational skills and analytical skills;
  • Fluency in English;
  • Ability and willingness to travel internationally (not regularly);
Perks
Diverse & Inclusive Culture
Diverse & Inclusive Culture
Hybrid / Remote Work & Flexible Working Hours
Hybrid / Remote Work & Flexible Working Hours
Competitive Remuneration
Competitive Remuneration
Bonus Paid Leave Vacation Days for Seniority
Bonus Paid Leave Vacation Days for Seniority
Day Off for Your Birthday
Day Off for Your Birthday
Gift Voucher for Your Birthday
Gift Voucher for Your Birthday
Additional Health and Dental Insurance
Additional Health and Dental Insurance
Employee Discounts Program
Employee Discounts Program
Flexible Vacation Allowance
Flexible Vacation Allowance
Digital Food Vouchers
Digital Food Vouchers
Downtown Office Location
Downtown Office Location
Training Budget for Development
Training Budget for Development